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afamilyaroundtheworld.com
- Sabbatical - Globe trotter
2015 - 2016
With A Family Around The World, it is another kind of challenge I decided to take, leaving for 14 months for a trip around the world with my wife and our two daughters of 8 and 14 years old.
You can follow this adventure on the Facebook page www.afamilyaroundtheworld.com
Back in Switzerland mid August 2016, actively looking for new challenges !
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Vaudoise Assurances
- Responsable Marketing Clients
2012 - 2015
• Marketing strategy for the new set of covers for SME.
• New products Development in collaboration with insurance specialists &
Launch of new offers (Serenity, Building, Camper, Bike, etc.).
• Setup of ATL and BTL communication campaigns.
• Promotion of the B2B new set of services through social media, events, partnerships, etc.
• Reporting & support for the annual review of the company board.
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Nestlé Nespresso SA
- International CRM Activation Manager
Marne La Vallée Cedex 2
2011 - 2012
• Lead & coordinate CRM activation related activities @ Group and Markets level, mainly based on e-mailing (Limited Editions, coffee range animation, Xmas promotions, etc.)
• Definition "Best Practices" at Group Level, development of guidelines.
• Integration of the Neolane CRM application within Nespresso environment incl. distributed Marketing solution for the markets Define CRM activation strategy and related projects
• Management of all the Social Media activities. Reaching 1.6 Mio Fan on Facebook and 19K on Twitter, crisis management, set up of processes, creation of application, posts, etc.
• Traffic reports & tagging of all the online platforms (e-commerce, mobile, etc.)
• Management of the CRM activation team, budget management.
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Orange Communications SA
- Senior Marketing Proposition Manager
Paris
2006 - 2010
• Launch of the CARE program including insurance offers (incl. P&L responsibility)
• Sales Management of the insurance offers (direct marketing, sales channel)
• Management of the portfolio of prepay offers (launch of new price plans, promotions, communication, price definition, acquisition campaigns, channel management)
• Customer base management of the orangeclick offer (increase value and loyalty)
• Launch of the Orange Collect Card, the Orange branded credit card
• Launch of the loyalty program for our post-paid customer base
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Orange Communications SA
- Product Manager
Paris
2004 - 2006
orangeclick.ch was the first mobile phone offer, available 100% online, with a management interface, launched early 2005.
• orangeclick.ch launch: first set up of the product, responsible for the user experience, the online self-care and the e-shop.
• Management of the product (web site, billing, technical infrastructure)
• Launch of the CRM program.
• Set up and management of the Customers acquisition campaigns.
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Orange Communications SA
- Manager Internet Services
Paris
2003 - 2004
• Management and coaching of a team of specialized Product Managers for web & mobile services.
• Specification and implementation of the orange.ch online strategy
• Launch of the Orangeworld offer (website for mobile phone with contents)
• Launch & life cycling of the Kiosk (application for 3rd party content billing)
• Management of the customer selfcare services (IVR & web)
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Orange Communications SA
- Web Portal Manager
Paris
2001 - 2003
• Specification and implementation of the orange.ch online strategy
• Merging of the two main Orange portals: orange.ch and orangeworld.ch
• Project management & coordination
• Integration of new products and services within the www.orange.ch and www.orangeworld.ch Internet Portals
• Management of the ISP service of Orange
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Namics SA
- Senior Consultant - Team Leader
2000 - 2001
• Management and coaching of a production team (12 to 20 people, project managers, designers and programmers)
• Customer acquisition and key accounts management
• Member of the management of the Lausanne branch. Reorganization of the office, recruitment of new employees (from 14 persons after the fusion in March 2000 to 48 at the end of 2000).
• Main projects: BCV, www.lausanne.ch, pagesjaunes.ch, Car4you (development of the platform for Spain, Germany and Austria), integration for Opel Austria and Opel Suisse SA within Car4you, expo02)
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MMD multimedia Developement (became Namics AG after the fusion in March 2000 with Delta Consulting)
- Project Manager
1997 - 2000
• Consulting and creation of interactive communication (cyber marketing)
• Writing of offers, website concepts, consulting on the technical choices
• Project and account management
• Consulting on the set up of online advertising campaigns
• Managed projects: www.opel.ch, www.bcv-jeunes.ch, www.bcv.ch, www.tcs.ch, www.derham.ch, www.multizoom.com, www.ticinonline.ch, www.opera01.ch, Naef sa, ATS, www.expo01-media.ch, www.excellence.ch, www.publicitas.com
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Bodywell SA
- Responsible for the advertisement production
1996 - 1997
• Conception and realisation of mailings and advertisement
• Media planning
• Project management
• Selection of the product and concept to be developed
• Selection of the list of addresses (internal & external)
• Set up of a data-mining process (scoring) for the selection of addresses
