Daniel Beuchat
Directeur Marketing & Ventes / Ressources Humaines, membre DG, MARCO DÄTWYLER GR
Profil
Cadre multicartes international, gradué HEC, chevronné, orienté résultats, multiculturel, plurilingue (français, anglais, allemand, espagnol, italien, portugais), expérience de direction générale et commerciale dans l’industrie, les biens de consommation, les services logistiques, l'horlogerie et le BTP (déconstruction contrôlée, assainissement de canalisations).
Succès confirmés en gestion, acquisition et relations clients culturellement complexes, développement d’affaires, réseaux de distribution, brand management.
Points forts:
• Vente/marketing préférablement international
• Géographie flexible
~~~~~~ ~~~~~~ ~~~~~~ ~~~~~~ ~~~~~~ ~~~~~~ ~~~~~~
Result-oriented versatile international sales and marketing executive with successful track record acquiring key accounts, setting up new operations, growing businesses, developing products and services, and enhancing distribution networks. Confirmed strengths in empowering culturally complex customer relations and negotiating at senior executive levels. Highly computer literate. Fluent in French, German, English, and Spanish with good Portuguese and Italian skills.
Enthusiastic to promote company revenues, profits and competitive edge in a general management, sales or marketing role within an international environment.
16 contactsDéveloppement commercial, vente et réseau de distribution
Providing diverse management consultancy services to large and medium-sized Swiss companies.
2008 - 2010Leading and coordinating sales department’s efforts related to American business development. Responsible for budget and qualitative objectives completion. Opening a representative office in the USA. Distribution network and partner management. Sales process management. New clients’ acquisition: several new distributors and direct accounts (OEMs) acquired. Custom design and standard products promotion. Technical and commercial support and education to partners. Planning and implementing of marketing actions. Preparation of and participation in trade fairs, workshop and congresses.
2005 - 2009Teaching Supply Chain, Logistics and Production Management.
Enseignement du Supply Chain Management, de la Logistique et de la Gestion de Production.
Direction de travaux de diplômes.
2001 - 2004Fully responsible for strategy, profitability, defining and executing marketing and business plans, sales, pricing, and reporting for all Hero Switzerland brands in retail and institutional channels. Sales force hiring, managing and training. Customer service and agent management. Kosher certification. Preparation of and participation in trade fairs.
· Opened and managed the Miami regional office producing USD 15m in highly profitable sales;
· Redesigned and relaunched winning product line resulting in sales trend turn-around, successful new product development and introduction including fruit preserves, fruit purees and fruit nectars;
· Attained 20%+ yearly growth within flat category, reaching US nationwide #2 position (#1 in Florida) for imported preserves, with distribution up to 80% in selected priority markets; and
· Budget responsibility with proven control and constant achievement of objectives.
1994 - 2001DIRECTOR LOGISTICS LATIN AMERICA (1997-2001) Miami FL, USA
Conducted strategic and business development plans, supply chain solutions design, business process creation and cost calculations. Set up logistics services including warehousing, distribution and international transportation. Also handled promotional activities, account acquisition and implementation.
• Starting from zero, attained sales in Latin America in excess of USD 50m within three years with a total workforce of approximately 400 employees, direct supervision of up to 40 in several countries;
• Initiated and finalized major acquisition in Brazil;
• Developed extensive business plan for start up of joint venture with The Exxel Group (#1 Latin America investment fund) generating USD 30m sales in Argentina and with development potential in the Mercosur region;
• Established and managed own operations in Mexico, Argentina and Venezuela; and
• Participated as speaker at professional conferences in Latin America and Switzerland.
MARKETING ANALYST & BUSINESS DEVELOPMENT MANAGER (1996-1997) Milan, Italy
At the newly established Strategic Business Unit Head Office, performed specific marketing and technical activities. Led overseas business development including a worldwide strategic marketing analysis coordinated with external consultants resulting in the promotion to Director Logistics for Latin America.
PROJECT DIRECTOR LATIN AMERICA (APRIL-SEPTEMBER 1996) Bogotá, Colombia
Conducted a six-month project (global logistics market potential analysis in the Andean region) and formulated a development strategy for Latin America. Gained important clients in Colombia, Venezuela, Ecuador and Panama. Conceived, organized and led a Logistics Process Reengineering workshop in Bogotá.
LOGISTICS PROJECTS MANAGER (1994-1996) Basel, Switzerland
At the Swiss/Austrian Central Management office, created from scratch a Logistics Projects Department aimed at offering logistics consulting, retaining existing and attracting new key accounts. Developed global concept and corresponding tools including brochures and software. Spoke at professional trade shows and conferences; lectured at Swiss Federal Institute of Technology (EPFL) Lausanne. Actively represented Danzas at the EAN (European Article Numbering Association) transportation task force.